Consistency is one of the priciples of engagement that will provide you with stickiness in your social media activities. Stickiness refers to the regularity in which your audience will follow […]
Becoming a thought leader and gaining momentum online is going to depend on your level of connectivity. Let’s explore this in more detail. Getting noticed Most social media sites give […]
Why do you want to say what you want to say? Before you start thinking about the various topics that you want to discuss, spend time thinking through the question […]
Being likeable and relatable will help you amplify your message and increase the likelihood of gaining followers. Followers want to follow a leader who is human and has real emotions. […]
Choosing the correct metrics (the way you measure) can help you in achieving your goals, but first, it is important to understand those goals. Your social media activities could have […]
Pictures speak louder than words. This sentiment is especially true for social media. As you share your content you will be fighting for attention. Your post needs to stick out […]
Participation on social media can be categorized into 7 very specific levels. Below are some of the generic profiles that you may have bumped into online without being conscious about […]
Sharing a good mix between your own content and that of other people will help you to grow your audience. It will also build goodwill with your network and possibly […]
Many individuals lose authenticity and credibility with the audience they are looking to connect. This happens because they share too much general information and lose relevance to their central theme. […]
Depending on the social media platform that you will use, you might need to use a personal profile page to attract your ideal customer to. Keep in mind that in […]
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